
Partner
SOON_
Services
Design Direction, Website Design

Partner
SOON_
Services
Design Direction, Website Design

Partner
SOON_
Services
Design Direction, Website Design
Elevating experience in luxury eCommerce.
Concept, UX and UI to elevate Graff’s website to a premium, luxury experience.
I worked with the client and our internal strategy department to investigate ways in which we could elevate eCommerce to a premium level.
I developed ways in which we could bring motion design systems into play, and created different ways of visually signposting the various product categories to help with wayfinding.
Elevating experience in luxury eCommerce.
Concept, UX and UI to elevate Graff’s website to a premium, luxury experience.
I worked with the client and our internal strategy department to investigate ways in which we could elevate eCommerce to a premium level.
I developed ways in which we could bring motion design systems into play, and created different ways of visually signposting the various product categories to help with wayfinding.
Elevating experience in luxury eCommerce.
Concept, UX and UI to elevate Graff’s website to a premium, luxury experience.
I worked with the client and our internal strategy department to investigate ways in which we could elevate eCommerce to a premium level.
I developed ways in which we could bring motion design systems into play, and created different ways of visually signposting the various product categories to help with wayfinding.



























