Just on the corner of Regent’s Park, facing Great Portland St Station, are the grand offices of Which? Magazine where I’ve spent the last couple of weeks concepting, designing, building, animating (etc) an XML driven presentation called the Considered Decision Maker’s Journey.
Cool little project explaining the steps a consumer goes through when considering a purchase, and something I got to do a series of nice little animations for too. One of which is included above!
And then was also very happy also to get a call the other week from Henry Brook over at Digit London to say that the pitch we had worked on for Land Rover together with Brand Union had been successful. Great news! I can’t post any of that work here at this stage, but maybe some of it will come to light in the future.
I should have written this up way before now (time is accelerating too quickly). This time last year I was brought in by Burberry to help with their 2012 Christmas campaign and before I knew it we were in July and I’d been involved on their main campaign and concepting their Blaze and Brit Rhythm that currently graces the billboards of the world.
There’s been a massive emphasis on their digital side in recent years which has no doubt helped their progress, and was a real pleasure to work alongside some really talented people. There are a few things I worked on that I can’t show unfortunately due to the fact that they were concepts that either haven’t yet or won’t be made public. That’s always quite tricky from a portfolio point of view, particularly when you have work you feel proud of but that’s the way it is.
p.s. I did take a 3 week break to Iran during this time too, arriving in Tehran and travelling south to Shiraz, stopping off at numerous places on the way. I’d wanted to go for years but embarrassingly didn’t really have the guts. But it’s a great country, full of great hospitable people and I would recommend it to anyone!
If you haven’t been before, Hebden Bridge is a little gem residing somewhere between Manchester and Leeds and this week they have a pop-up gallery which will be selling some of my prints at low-low prices! I must be crazy! Only for a week though: sanity will return after then.
Who would have thought it’d be so difficult to buy brown card? It makes up most packaging and yet trying to buy A2 sheets of the stuff is almost as stressful as Boxing Day shopping at Primark.
Speaking of which…
Prints now complete: Two 270x520mm prints on 300gsm brown recycled card (you know, like the type we throw away every day), both in limited runs of 50 copies and for one week only I’m offering them at half price (as usual, if you’re in the UK then I’ll also cover the postage).
This offer will finish midnight Tuesday 11th December, before they go on ‘official’ sale.
You can buy them here.
Hope you like!
This one’s called “Outside 17B” and costs
This one’s called “Woodfall” and costs
Courtesy of Wired and The 100 Project, my ‘Nighttime‘ print is now placed roughly 132 metres away from Eros; God of Shameless Self-Promotion.
It’s 1metre closer than Rob Ryan (1metre further than Quentin Blake) but hey who’s counting: This is all for a good cause!
The 100 Project has been successfully converting egos into solid £GBP, which then goes towards funding The Prince’s Drawing School; an organisation that seeks to embolden the talents of those who can draw. And although becoming a doctor or a lawyer is (I guess) also an honorable profession, loads of the nice things I see every day have come about because someone chose a career in creativity. So good on em!!
Although I’m sure it will improve in the near future, 4G does not resolve the issue of signal loss and the idea that we’ll be watching streamed content on the move (a train journey perhaps?) seems like a bit of a flawed example of how 4G will change our lives. Personally I haven’t found the ability to ‘download on the move’ have much effect on my everyday life.
But although I’m skeptical about how streaming download habits will change, I am curious to see how streaming upload may come into play.
Small data transfer has allowed us to instantly upload pictures, but now we may be in a position to instantly upload/stream video. Although clamping down on official video content, copyright owners seem to have sat quite comfortably with people uploading their own content up to now: Invariably it’s quality is not as good as official media. And crucially, it’s often uploaded way past it’s ‘sell by date’, when the person can return home to a decent connection in order to upload. But I feel the immediacy of 4G video upload could quickly alter the relaxed standpoint that has existed on user content up to now. Live football and live concerts are the examples that spring to mind.
With those wranglings aside, high speed upload opens a gate for the general public to become live broadcaster and I’d be interested to see how services like ‘YouTube Live’ are considering this too. It could be family events (weddings where not everyone is able to attend) but see no reason why it wouldn’t extend to a public’s own news service. Earlier in the year I remember how quickly the developments of this event spread quickly on Twitter. The first interview I saw was posted on YouTube, way before the news agencies turned up or were even covering it. Part of the reason why there may be a delay in news agency reporting is the legal responsibilities and ultimate culpability they have, that at present the general public doesn’t. That’s a minefield of it’s own…
Took a bit of time getting the detail right but I’ve produced a couple of prints of my local area in North London.
They’ll be on sale in the coming fortnight if everything goes to plan…
Winner of Creative Excellence at the WPPed Cream Awards 2012
Last year I was called in to build a project with the folks over at The Futures Company for Diageo. It was called Trend Town and it’s been nice to find out this week that it won a ‘WPPed cream’ award for Creative Excellence 2012. It’s actually the second award it’s now won as it was also 2012 Grand Prix Winner at the Kantar Measure Of Inspiration awards back in June, grabbing the tidy $25,000 prize.
It’s great news all round both for The Futures Company and myself. The new version of Country Dashboards will be out soon so fingers crossed for some good fortune there too…
It’s been good to see BBC introducing the use of chapters and timeline within their site. Same as everyone, I’m a strong admirer of how the BBC site has retained it’s position of creativity, and obviously certain financial and creative freedoms will help that.
It was a freedom we also had when I was working on MCFC, and chaptering was something I’d argued for myself when we were drawing up designs in 2008. To me, it’s the logical development of online video, almost in the same way that DVD chaptering had made life so much easier than rewinding and fast forwarding VHS.
Man City haven’t taken this approach, but no doubt they will also follow BBC pretty soon…
Above is BBC’s current use of Timeline, and the example I had designed when we pitched for MCFC in 2008.
Below is MCFC’s current player, which although isolating certain highlights, can make the experience a bit disjointed.